
We are Decoloop
We know the interior design industry and how to calculate for it.
7.400
Stores
60
Supplier partners
3.4 million
Orders per year
29
Countries
We create
software solutions
In 2002, a curtain workshop struggling with information processing for curtain confection approached us. This inquiry marked the beginning of Decoloop. The founders responded by creating a piece of software that later became known as AtelierTotaal. This formed the foundation of Decoloop (formerly Woontotaal).
Decoloop CPQ
Calculate, configure, price, and quote for any interior product.
Decoloop Production
Software automation for manufacturers in the interior design industry.
Decoloop Planning
Calculate, configure, price, and quote for any interior product.
Decoloop Planning
Calculate, configure, price, and quote for any interior product.

Lennert Advocaat
"The fact that we create software for the interior design industry is no coincidence."
That we do something for the interior design industry is easy to explain.
We were literally and figuratively born among the curtains. Our IT people know the interior design industry from the inside and from the outside and speak your language. We only nee d half a word to understand. The software that we create is a direct translation of the opportunities we see within the industry.
This way we create richly detailed custom work accessible and enable everyone, including less specialized store staff, to be able to process diverse custom orders . We literally take the difficult work off your hands.
30+
Team members
20+ years
Existence for 2 decades
3 locations
Spread across 3 locations
3.4 million
Orders per year
Driven by collaboration,
innovation and knowledge
The Decoloop team consists of several teams working daily to provide our customers with the best solutions. The team includes three implementation teams, Customer support, Finance, and Sales marketing.
Knowledge is highly valued at Decoloop. That’s why we organise a knowledge lunch every week to keep colleagues informed about technological developments, product innovations, and new updates within our software. This way, our customers benefit from the broad knowledge within our company.

Organic growth is the focus
Solution-oriented and
no-nonsense
Everyone within our organisation aims to help clients as adequately and quickly as possible. In our view, we collectively devise solutions that fit our customers’ organisations. Additionally, these solutions must deliver results in both the short and long term. Because when our customers and partners grow, we grow with them.
Tjeuke
Jan
Rienk
Charles
Davey
Wilesya
How we interact with each other
Our values
in collaboration
At Decoloop, we like to see our customers as colleagues. This way, we can bring out the best in each other and work on a sustainable relationship.
Proactive and engaged
We spot opportunities early, roll up our sleeves to serve customers as best as possible. We want you to succeed and do everything to contribute to that.
Action-oriented and proud
Less talk, more action - that's our motto. We create solutions that excite customers. We are proud of our reputation for quality and innovation - it's in our DNA.
Down-to-earth and honest
We keep it light-hearted but aim high, communicate clearly, and build relationships on trust, reciprocity, and openness.
Friendly and expert
Sharing knowledge motivates us to improve every day, we sink our teeth into challenging issues and show as a team what we're capable of.

2002 Start of AtelierTotaal

2002 Start of AtelierTotaal

2002 Start of AtelierTotaal

2002 Start of AtelierTotaal

2002 Start of AtelierTotaal

2010 First international client

2015 Sieval acquired

2019 Woontotaal is now Decoloop
